ECommerce
at Modal®
What is
ECommerce
?
ECommerce, short for electronic commerce, refers to the buying and selling of goods or services online through a website. The term "commerce" originates from the Latin word for merchandise. While eCommerce broadly describes online transactions, it can be conducted using a variety of platforms such as Shopify, Webflow, WooCommerce, and Wix. Although eCommerce has existed since the 1990s, its popularity and functionality have grown significantly over the past ten years. The primary distinction between eCommerce sites and other websites is their ability to process secure online transactions. Otherwise, eCommerce websites function similarly to traditional websites but place a greater emphasis on features like search, sorting, and filtering. This ensures customers can find exactly what they’re looking for quickly and without unnecessary hassle, enhancing their overall shopping experience.
Our Average Performance Stats for
ECommerce
27%
Increase in average order value
41%
Reduction in cart abandonment rates
47%
Increase in annual sales
Service Features
WordPress WooCommerce
Shopify
Discounts & Sales
Google Pay
Apple Pay
Checkout Optimisation
Customer Review System
Retargeting Ads
Product Photography
ECommerce
FAQs
Will it be easy for me to manage my online store once it’s been built?
Absolutely! While the code we write to build your site may be complex and requires technical knowledge, the client-facing interfaces we provide are designed to be user-friendly and intuitive. These interfaces allow business owners to easily add, remove, and edit products without needing any coding expertise. Everything is streamlined to ensure you can manage your store with confidence, even if you’re not particularly tech-savvy. At Modal, we also offer guidance and training to help you get familiar with the platform so that running your store becomes a seamless part of your day-to-day operations.
What payment methods can my customers use on an eCommerce site?
Most eCommerce platforms integrate seamlessly with a variety of payment providers, ensuring your customers have plenty of options at checkout. These typically include all major credit and debit cards, such as Visa, Mastercard, and American Express, along with popular payment gateways like PayPal, Apple Pay, Google Pay, Klarna, Clearpay, and Square. Additionally, store owners can connect their business bank accounts to the platform, enabling revenue to be transferred automatically. Many platforms also offer built-in tools to handle tax and VAT calculations, simplifying compliance and making it easier to manage your finances and income streams efficiently.
How do you ensure my online store is secure for customers?
Security is a top priority for eCommerce platforms, and they implement robust protocols to ensure your customers’ personal and payment information is safe. One key feature is SSL (Secure Sockets Layer) certification, which provides a secure connection and is indicated by the padlock icon in the browser address bar. Once your website has SSL in place, the eCommerce platform itself handles all other security aspects, including payment processing. These measures ensure that your customers can shop confidently, knowing their data and transactions are protected.
How can I track sales and performance on my online store?
Each platform offers a unique analytics dashboard, allowing you to monitor key sales metrics and overall store performance. These dashboards typically provide insights such as customer details, sales dates, product performance, and annual profits. Some platforms, like Shopify, go a step further by offering advanced analytics features and integration options with other tools for deeper insights. Shopify integrates seamlessly with additional platforms that can provide even more detailed data depending on your specific needs and industry. This makes it easier for you to analyse trends, track progress, and make informed decisions to optimise your store’s performance. You can learn more about how we leverage Shopify here.
Can you integrate my store with third-party tools like shipping or accounting software?
Yes, absolutely! Most eCommerce platforms are designed to work seamlessly with a variety of third-party tools, and we can tailor your store to ensure it integrates smoothly with the software you already use. Popular integrations include shipping platforms, accounting software, customer relationship management (CRM) systems, loyalty programs, and digital marketing tools. During the development process, we’ll work closely with you to identify the tools most relevant to your business and ensure they’re fully integrated into your site. This way, your eCommerce store will operate efficiently, saving you time and streamlining your operations.
How much does an eCommerce website cost?
The cost of an eCommerce website depends on the scope and complexity of the project. At Modal, our Shopify projects typically range from £15k to £50k, with a minimum starting point of £10k. After our initial discovery call and once we’ve received the project brief, we’ll provide a clear cost breakdown tailored to your requirements. To begin, we require a 50% upfront deposit, with the remaining 50% due on the go-live day. This ensures transparency and allows us to focus on delivering a high-quality solution that meets your business needs while staying within budget.
Can I sell both physical and digital products on my eCommerce site?
Yes, you can! Most eCommerce platforms, including Shopify, are designed to support the sale of both physical and digital products. For physical products, the platform will handle inventory management, shipping integrations, and order tracking. For digital products, such as ebooks, software, or online courses, the platform can automate delivery by sending download links or access codes directly to customers after purchase. This flexibility allows you to diversify your offerings and cater to a wider audience, whether you’re selling tangible goods, digital downloads, or a combination of both.
Our
ECommerce
Partners
We collaborate with globally recognised platforms and certified partners to ensure each project benefits from industry-leading innovation, robust infrastructure, and the expert support your business needs to shine online.
What our customers say about us...
5.0 from 70+ reviews
Modal did a such a great job of our website from start to finish. They went above and beyond to help us get the end result we wanted. Highly recommend!!!
Ben Rix
Dan Rix Physiotherapy
I could not be happier with the website Modal provided me with. They were great to work with and were so patient with me and generous with their time. They took my vision and made it so much better so I would highly recommend investing in them - thank you Modal!
Charlie Croker
Charlie Croker MUA
Modal offered a fantastic solution for my website rebrand and kept strong communication throughout the whole process. I would strongly recommend them for all future jobs!
Piers Campbell
August & Piers
I brought Modal on board to support with our business venture. The way they were able to visually bring to life our concept was exceptional. As the business continues to grow we will have no hesitation in utilising their services again.
James Watts
Inenco
