We work together and with our clients to design solutions that are tailored, innovative, and effective.
Strong values,
strong culture
Discover what makes us different and why we're dedicated to building products that create a lasting positive impact on the world.
01
Continuous learning
Our team thrives on continuous learning and adaptation, embracing new tools and technologies to enhance your user experience. The phrase “adapt or die” is more relevant in the tech industry than anywhere else. Without a commitment to evolving and challenging our existing processes, staying ahead of our competition would be next to impossible. At Modal, we treat learning as a constant, ensuring we remain agile and ahead in an ever-evolving digital landscape.
02
Striking the balance between well-being and work
Although we love to geek out behind the computer screen pushing pixels, we also love connecting with people, nature, and our beloved pets. We love the work we do but we always remind ourselves that there has to be a ‘life beyond the desk’ in order for us to be able to do our best work when we’re in front of the desk. We love long walks, spending time with family and connecting with nature to unwind and more importantly - to give our eyes a rest!
03
Our sustainability promise
Sustainability is at the core of how we work, and we’re constantly seeking new ways to minimise our impact both in the office and through the work we deliver. We prioritise energy-efficient hardware and green web hosting providers to reduce our carbon footprint. From reducing single-use plastics to using refillable water bottles, coffee cups, and eco-friendly cleaning products, we actively make small, practical changes that add up to a bigger impact. At Modal, we’re committed to making a positive difference, holding ourselves accountable, and continually striving for better, greener solutions.
04
Listening Closely
By taking the time to listen first, we build stronger relationships with our clients and gain a deeper understanding of the task at hand. As Einstein famously said, “If I had an hour to solve a problem, I'd spend 55 minutes thinking about the problem and 5 minutes thinking about solutions.” This quote perfectly reflects our approach - effective problem-solving starts with fully understanding the problem itself. We pride ourselves on listening closely to our clients, ensuring their challenges are heard and understood.
05
Create a lasting Impact
Sometimes the most powerful insights come from the subtle signals we perceive but cannot fully explain. What is it that makes the most famous brands in the world memorable? Striking imagery? Catchy taglines? Or is it just them fleeting moments that you cannot put your finger on when you see something and never forget it. Great design is like a great conversation: it stays with you. We aim to create something unforgettable, something that sticks in your customers minds and keeps people talking about your brand long after that initial interaction has been and gone.
06
Committed to positive change
“Progress is impossible without change, and those who cannot change their minds cannot change anything.” - George Bernard Shaw. We understand that no extraordinary work happens whilst constrained to our old ways of working. Although change may be slow and tedious at times, we always remind ourselves of its compounding effect over time and push for positive change both internally and externally in the work we produce and the clients we partner with. We have previously worked with many charity and non-profit organisations, helping them give back to the local community and make a lasting impact on the lives of those it matters most to.
07
Inclusivity
We believe creativity thrives when everyone feels included. That’s why we’ve built a culture that values diverse perspectives, backgrounds, and ideas. Inclusivity isn’t just a principle, it’s part of our everyday practice. We’re committed to ensuring equal opportunities for professional growth, and we empower every member of our team to contribute their voice to the conversation. By encouraging open dialogue, celebrating differences, and actively involving everyone in the decision-making process, we’re able to push boundaries and deliver work that resonates with people from all walks of life.
08
Always exploring, always innovating
Curiosity drives us forward; it doesn’t kill the cat (Little River Band, 1975) and oh what a boring life it would be without exploration. Our ideas come from a cocktail of exploration and daring to innovate. For years we’ve been building interfaces - this is the easy part. Keeping our ideas fresh, on the other hand, is the muscle we have to continuously train in order for us to stay ahead in a world of new tech releases week in week out.
